Mailmate Print
Helping an established Jersey printing business showcase its services, guide customers towards relevant solutions and keep its website adaptable as the business evolves.
The Brief
With over 40 years of experience, Mailmate Print is an established Jersey printing business offering everything from everyday stationery to specialist printing, signage and display materials.
The business needed to replace its WordPress website with a clearer way to showcase its services, printing capabilities and environmental commitments.
It also wanted greater control over its content, allowing the team to keep information up to date and introduce new offerings as the business developed.
The Opportunity
Mailmate offers a broad range of printing services, but customers don't always know which products, materials or printing methods are best suited to their needs.
Rather than presenting a long catalogue, the opportunity was to organise the website around how customers search for printing: by specific product or by business requirement.
The website needed to help visitors:
- Find relevant printing options based on their business or project.
- Explore individual services, materials and available finishes.
- Access useful artwork guidelines and preparation resources.
- Understand Mailmate's expertise and get in touch.
The Website
We developed a Webflow website organised around individual printing services and tailored solutions for different business needs.
Visitors can explore relevant products, see examples of what's possible and download practical resources to help prepare their artwork for printing.
The website also highlights Mailmate's experience, local production and environmental commitments, helping customers understand the business behind the services.
A structured content management system organises services, solutions and resources, allowing Mailmate's team to manage and expand its content.
The Evolution
Between the initial website build and its public launch, Mailmate continued developing its content and we embedded a clothing catalogue, giving customers another way to explore the products available.
Since launch, the website has been maintained and updated as needed. Its structured content management system provides room to introduce new printing services, develop solutions for additional customer groups and expand the resources available to visitors.
The Outcome
Mailmate now has a clear website that helps customers find relevant printing services, prepare artwork and get in touch, while giving the business greater control over its content.
Clarity
Customers can understand Mailmate's offering and find solutions relevant to their needs.
Layout
Services and tailored solutions provide different routes to the right information.
Engagement
Practical examples and downloadable resources help visitors explore their options.
Authority
Experience, capabilities and sustainability commitments help establish trust.
Response
Clear contact options make it easy to discuss requirements and request assistance.
Carol Ann Sutherland
Creating a distinctive online presence for an established artist, bringing her artwork, exhibitions and story together in one place, with room to develop beyond the opening show.
Get In Touch
Whether you’re planning a new website or rethinking an existing one, tell us what you’d like to achieve and we’ll help you find the best way forward.